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18562

0415396298

vernon-content-18562

Vernon Sync

No

Feb. 24, 2026, 5:06 p.m.

28282

18562

museum-management-and-marketing-edited-by-richard-sandell-and-robert-r-janes

Accessioned

2007

0415396298

32986

['Stored']

['Books/Document genres/Information forms/Visual and Verbal Communication']

Investigates the closely linked areas of management and marketing in the museum. Deals with the museum context of management and how marketing and management practices must take account of the specifics of the museum and the not-for-profit ethos. --blurb

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Museum management and marketing / edited by Richard Sandell and Robert R. Janes Richard Sandell, Robert R. Janes

Default: Museum management and marketing / edited by Richard Sandell and Robert R. Janes Richard Sandell, Robert R. Janes None

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