Skip to main content
G:N2:11 3
Edit position
Edit position

Last set 1 day, 18 hours ago. Manual moves override automatic placement until the next shelfie/spine match.

Real fantasies : Edward Steichen's advertising photography
Diagnose this book
Open in Vernon Browser

Real fantasies : Edward Steichen's advertising photography

by Patricia Johnston

An analysis of Edward Steichen's commercial photography during the 1920s and 1930s, examining how his influential advertising images shaped American consumer culture, gender roles, and the development of modern advertising agencies.

Accession 30990 ISBN 9780520070208 Publisher University of California Press
Book Images
Reference and live side by side Hover to see live images
Reference
Real fantasies : Edward Steichen's advertising photography spine
Real fantasies : Edward Steichen's advertising photography cover
Live
Real fantasies : Edward Steichen's advertising photography live spine
No live
Real fantasies : Edward Steichen's advertising photography spine Real fantasies : Edward Steichen's advertising photography live spine
Real fantasies : Edward Steichen's advertising photography cover
No live
TAGS
Curated Derived
Consumption Economics History Media Photography
CONNECTIONS
No connections
State
on_shelf
True
position_updated_at
2026-06-04 17:00
orientation
vertical
Details

Physical

binding_type
Hard Back
dimensions
none captured
spine_text
none captured

Metadata

Book form
LOCATION HISTORY
G:N2:11 3 Current vertical
1 day, 18 hours ago
2 days, 18 hours ago
1 week, 1 day ago
1 week, 2 days ago
Book Location
Updated 1 day, 18 hours ago
Vernon snapshot
View live

Frozen copy of Vernon's record from the last sync. Fields tagged flow back into the Pulse record.

Last synced 2026-06-03 10:00 (3 days, 1 hour ago)

Identity

name→ title
Real fantasies : Edward Steichen's advertising photography
vernon_id
43191
accession_no→ accession_number
30990
vernon_slug
real-fantasies-edward-steichens-advertising-photography-patricia-johnston

Drives Pulse state

curr_loc_status→ on_shelf
On Shelf
location_name
Zone N2/Level 1/Phrontisterion/MONA
location_reason
On Shelf
isbn_issn→ isbn (when valid)
9780520070208

Descriptive

production_date
1997
object_type
Books/Document genres/Information forms/Visual and Verbal Communication
object_status
Accessioned
brief_description
This brief record was created for storage and loan purposes

Subjects & people

authors→ author (initial fill only)
Patricia Johnston
tags→ tags
Photography
subject_people
subject_objects

Cover image

vernon_cover_image_id→ cover_image
55261

Raw Vernon JSON

click to inspect

The source payload behind the snapshot above.

Use ⌘F to search once expanded.
{7 keys}
"slug": "real-fantasies-edward-steichens-advertising-photography-patricia-johnston"
"opacObjectId": "43191"
"opacCollection": {1 keys}
"opacCollectionId": "1"
"imagesCollection": {2 keys}
"images": [1 items]
"[0]": {5 keys}
"imageId": "55261"
"cssColors": [5 items]
"[0]": {9 keys}
"hex": "000000"
"hue": 0
"rank": 1
"presence": 13.01
"colorName": "black"
"lightness": 0
"colorGroup": "gray"
"saturation": 0
"formattedColorName": "black"
"[1]": {9 keys}
"hex": "d2b48c"
"hue": 34
"rank": 2
"presence": 50.81
"colorName": "tan"
"lightness": 69
"colorGroup": "brown"
"saturation": 44
"formattedColorName": "tan"
"[2]": {9 keys}
"hex": "a52a2a"
"hue": 0
"rank": 3
"presence": 12.3
"colorName": "brown"
"lightness": 41
"colorGroup": "brown"
"saturation": 59
"formattedColorName": "brown"
"[3]": {9 keys}
"hex": "add8e6"
"hue": 195
"rank": 4
"presence": 8.67
"colorName": "lightblue"
"lightness": 79
"colorGroup": "blue"
"saturation": 53
"formattedColorName": "light blue"
"[4]": {9 keys}
"hex": "a0522d"
"hue": 19
"rank": 5
"presence": 13.22
"colorName": "sienna"
"lightness": 40
"colorGroup": "brown"
"saturation": 56
"formattedColorName": "sienna"
"rawColors": [7 items]
"[0]": {6 keys}
"hex": "392824"
"hue": 11
"rank": 1
"presence": 13.01
"lightness": 18
"saturation": 22
"[1]": {6 keys}
"hex": "dcbe97"
"hue": 33
"rank": 2
"presence": 50.81
"lightness": 72
"saturation": 49
"[2]": {6 keys}
"hex": "823b37"
"hue": 3
"rank": 3
"presence": 12.3
"lightness": 36
"saturation": 40
"[3]": {6 keys}
"hex": "d0e1e9"
"hue": 199
"rank": 4
"presence": 8.67
"lightness": 86
"saturation": 36
"[4]": {6 keys}
"hex": "8f6f5a"
"hue": 23
"rank": 5
"presence": 13.22
"lightness": 45
"saturation": 22
"[5]": {6 keys}
"hex": "8c6141"
"hue": 25
"rank": 6
"presence": 1.21
"lightness": 40
"saturation": 36
"[6]": {6 keys}
"hex": "8b9690"
"hue": 147
"rank": 7
"presence": 0.78
"lightness": 56
"saturation": 4
"imageLabels": [10 items]
"[0]": {5 keys}
"count": 396
"score": 98.61
"status": "auto_verified"
"imageLabel": "Head"
"imageLabelId": 56
"[1]": {5 keys}
"count": 80
"score": 97.18
"status": "auto_verified"
"imageLabel": "Hand"
"imageLabelId": 740
"[2]": {5 keys}
"count": 19046
"score": 93.44
"status": "auto_verified"
"imageLabel": "Publication"
"imageLabelId": 23
"[3]": {5 keys}
"count": 15197
"score": 92.8
"status": "auto_verified"
"imageLabel": "Book"
"imageLabelId": 67
"[4]": {5 keys}
"count": 120
"score": 80.03
"status": "auto_verified"
"imageLabel": "Child"
"imageLabelId": 1408
"[5]": {5 keys}
"count": 12718
"score": 79.9
"status": "auto_verified"
"imageLabel": "Book cover"
"imageLabelId": 90
"[6]": {5 keys}
"count": 935
"score": 76.06
"status": "auto_verified"
"imageLabel": "Vintage clothing"
"imageLabelId": 81
"[7]": {5 keys}
"count": 11773
"score": 75.02
"status": "auto_verified"
"imageLabel": "Poster"
"imageLabelId": 21
"[8]": {5 keys}
"count": 4266
"score": 63.13
"status": "auto_verified"
"imageLabel": "Fiction"
"imageLabelId": 91
"[9]": {5 keys}
"count": 70
"score": 61.86
"status": "auto_verified"
"imageLabel": "Love"
"imageLabelId": 2069
"imageDerivatives": [6 items]
"[0]": {4 keys}
"url": "https://browser.mona.net.au/records/images/large/38266/cb4a4bdb7646d0cdaf8f1c954de289153d4320e8.jpg"
"width": "564"
"height": "800"
"identifier": "LARGE"
"[1]": {4 keys}
"url": "https://browser.mona.net.au/records/images/medium/38266/cb4a4bdb7646d0cdaf8f1c954de289153d4320e8.jpg"
"width": "282"
"height": "400"
"identifier": "MEDIUM"
"[2]": {4 keys}
"url": "https://browser.mona.net.au/records/images/nano/38266/cb4a4bdb7646d0cdaf8f1c954de289153d4320e8.jpg"
"width": "25"
"height": "35"
"identifier": "NANO"
"[3]": {4 keys}
"url": "https://browser.mona.net.au/records/images/small/38266/cb4a4bdb7646d0cdaf8f1c954de289153d4320e8.jpg"
"width": "106"
"height": "150"
"identifier": "SMALL"
"[4]": {4 keys}
"url": "https://browser.mona.net.au/records/images/tiny/38266/cb4a4bdb7646d0cdaf8f1c954de289153d4320e8.jpg"
"width": "53"
"height": "75"
"identifier": "TINY"
"[5]": {4 keys}
"url": "https://browser.mona.net.au/records/images/xlarge/38266/cb4a4bdb7646d0cdaf8f1c954de289153d4320e8.jpg"
"width": "846"
"height": "1200"
"identifier": "XLARGE"
"totalImages": 1
"objectSearchScore": 1.3068271
"opacObjectFieldSets": [40 items]
"[0]": {2 keys}
"identifier": "accession_no"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "30990"
"[1]": {2 keys}
"identifier": "name"
"opacObjectFields": [1 items]
"[0]": {2 keys}
"value": "Real fantasies : Edward Steichen's advertising photography / Patricia Johnston"
"opacObjectFieldAttributes": [1 items]
"[0]": {2 keys}
"key": "title"
"value": "Real fantasies : Edward Steichen's advertising photography / Patricia Johnston"
"[2]": {2 keys}
"identifier": "other_name"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[3]": {2 keys}
"identifier": "artist_last_first"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "Johnston, Patricia"
"[4]": {2 keys}
"identifier": "prod_pri_date"
"opacObjectFields": [1 items]
"[0]": {2 keys}
"value": "1997"
"opacObjectFieldAttributes": [2 items]
"[0]": {2 keys}
"key": "earliest_date"
"value": "1997-01-01Z"
"[1]": {2 keys}
"key": "latest_date"
"value": "1997-12-31Z"
"[5]": {2 keys}
"identifier": "prod_pri_date_notes"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[6]": {2 keys}
"identifier": "edition"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[7]": {2 keys}
"identifier": "brief_desc"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "This brief record was created for storage and loan purposes"
"[8]": {2 keys}
"identifier": "measure_desc"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[9]": {2 keys}
"identifier": "credit_line"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[10]": {2 keys}
"identifier": "curr_loc_status"
"opacObjectFields": [1 items]
"[0]": {2 keys}
"value": "On Shelf"
"opacObjectFieldAttributes": [1 items]
"[0]": {2 keys}
"key": "search"
"value": "curr_loc_status:"On Shelf""
"[11]": {2 keys}
"identifier": "ob_status"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "Accessioned"
"[12]": {2 keys}
"identifier": "lender"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[13]": {2 keys}
"identifier": "copyright_owner"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[14]": {2 keys}
"identifier": "copyright_type"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[15]": {2 keys}
"identifier": "copyright_start"
"opacObjectFields": [0 items]
"[16]": {2 keys}
"identifier": "copyright_expiry"
"opacObjectFields": [0 items]
"[17]": {2 keys}
"identifier": "copyright_notes"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[18]": {2 keys}
"identifier": "curr_loc"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "Zone N2/Level 1/Phrontisterion/MONA"
"[19]": {2 keys}
"identifier": "object_type"
"opacObjectFields": [1 items]
"[0]": {2 keys}
"value": "Books/Document genres/Information forms/Visual and Verbal Communication"
"opacObjectFieldAttributes": [1 items]
"[0]": {2 keys}
"key": "search"
"value": "object_type:"Books/Document genres/Information forms/Visual and Verbal Communication""
"[20]": {2 keys}
"identifier": "collection"
"opacObjectFields": [1 items]
"[0]": {2 keys}
"value": "Main Collection/Library"
"opacObjectFieldAttributes": [1 items]
"[0]": {2 keys}
"key": "search"
"value": "collection:"Main Collection/Library""
"[21]": {2 keys}
"identifier": "prod_pri_place"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "Berkeley/California/United States of America"
"[22]": {2 keys}
"identifier": "prod_pri_publisher"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "University of California Press"
"[23]": {2 keys}
"identifier": "physical_notes"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[24]": {2 keys}
"identifier": "language"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "English"
"[25]": {2 keys}
"identifier": "isbn_issn"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "9780520070208"
"[26]": {2 keys}
"identifier": "user_sym_1"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[27]": {2 keys}
"identifier": "usual_loc_being"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": "Zone N2/Level 1/Phrontisterion/MONA"
"[28]": {2 keys}
"identifier": "subject_class"
"opacObjectFields": [1 items]
"[0]": {2 keys}
"value": "Photography"
"opacObjectFieldAttributes": [1 items]
"[0]": {2 keys}
"key": "search"
"value": "subject_class:"Photography""
"[29]": {2 keys}
"identifier": "subject_date"
"opacObjectFields": [0 items]
"[30]": {2 keys}
"identifier": "subject_event"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[31]": {2 keys}
"identifier": "subject_period"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[32]": {2 keys}
"identifier": "subject_object"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[33]": {2 keys}
"identifier": "subject_person"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[34]": {2 keys}
"identifier": "subject_place"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[35]": {2 keys}
"identifier": "assoc_person"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[36]": {2 keys}
"identifier": "assoc_place"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[37]": {2 keys}
"identifier": "assoc_event"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[38]": {2 keys}
"identifier": "assoc_object"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"[39]": {2 keys}
"identifier": "user_sym_9"
"opacObjectFields": [1 items]
"[0]": {1 keys}
"value": ""
"relationshipsCollection": {2 keys}
"relationships": [1 items]
"[0]": {4 keys}
"relatedRecords": [1 items]
"[0]": {3 keys}
"slug": "patricia-johnston"
"title": "Patricia Johnston"
"relatedRecordId": "16108"
"relationshipId": "object_prod_pri_person"
"relatedRecordType": "person"
"totalRelatedRecords": 1
"totalRelationships": 1
Topics and Themes